Marketing Manager At Broll Kenya Limited

Main Responsibilities:He/she will be tasked with the execution of the following duties:Develop and implement effective marketing programsDevelop and maintain effective public relations with customers, marketing professionals and external business contacts.Responsible for establishing and maintaining effective working relationships and coordination with body corporateTenant CommunicationRegularly meet with tenants to discuss marketing collaborations and support.Responsible for ensuring tenant communication and tenant marketing support.Analyze Marketing trends and recommend changes to Marketing and Business Development strategies based on analysis and feedback.Stays informed of developments in the marketing field and markets affecting company operations.Oversee creation and delivery of press releases, advertisements, and other Marketing material.Ensure Garden City Mall Brand Messages are consistentEngage customers and shoppers on social media.Deepen relationships with all media to ensure the most effective messaging and positioning of the mall.Lead all areas of content generation and production across all media platforms.Take calculated risks based on data driven analyticsEngage in CSR activities within the community.Develop and lead the Marketing team that will develop and execute new concept, business models, channels and partners to position the mall as an innovator and leader.Management of Communication, PR & Social Media agenciesManagement of Commercialization staff / agency.Management of Park staffManagement of Customer Service StaffRequired Education & ExperienceA degree in Management / Business / Marketing or related fieldAt least 7 years marketing experience in real estate, preferably in a Mall Set upQualifications / Experience in Public Relations, Brand Management will be an added advantageMembership to a professional body e.g. MSK, CIMStrong interpersonal and public relations skillsExcellent organizational and analytical abilitiesSolid writing skillsAble to operate computer applicationsExcellent leadership skillsAble to organize, coordinate and direct team activitiesStrong problem solving skillsGood Communication skillsAble to use all related maintenance equipment and computer applications in excel, word and adobe