Job Description Cluster Marketing & Communications Manager Your leadership as the Cluster Marketing & Communications Manager will guide the Digital, Marketing and Communications strategies at Fairmont The Norfolk and Fairmont Mara Safari Club. What is in it for you: Employee benefit card offering discounted rates in Accor worldwide Learning programs through our Academies and the opportunity to earn qualifications while you work Opportunity to develop your talent and grow within your property and across the world! Ability to make a difference in the local community through our Corporate Social Responsibility activities, like Planet 21 What you will be doing: Reporting to the Cluster General Manager, responsibilities and essential job functions include but are not limited to the following: Serve as the hotels' primary brand ambassador, ensuring that brand guidelines are in place and updated regularly as needed. Develop and execute the hotels' marketing and communication strategies, managing a direct team and working in conjunction with the Sales, Spa, Food and Beverage departments to ensure profit growth and brand exposure. Build brand partnerships and generate consumer event activations at the property level. Plan and execute multiple media events per year, ranging from restaurant launches, packages, media familiarization trips, etc…. Research, analyze and monitor financial, technological and demographic factors so that market opportunities may be capitalized on. Plan and oversee the hotel's advertising and promotional activities. Develop promotional materials, which including printed and digital collaterals. Liaise with the regional and corporate office on projects to support ACCOR regional campaigns and initiatives. A key member of the crisis communications team of the hotels. Develop and deliver insightful strategies and presentations to the hotel Executive Committee and business departments where appropriate. Manage PR and relevant agencies for ad hoc projects and campaigns. Update and regularly review all hotels' restaurant and spa listings in both print and electronic media. Work with ACCOR digital marketing teams to develop compelling consumer and media content. Submit reports as required to the Dubai Regional Office (DRO) outlining return on investment (ROI) media awareness/coverage and key activities. Qualifications Your experience and skills include: Minimum 5 - 8 years of experience in Digital/marketing/communications, preferably in a hotel or travel industry environment. Excellent English written and verbal communication skills required. Proficiency in Word, Excel, and Database management software. The successful candidate will be an extremely organized, detail-oriented, professional, and a self-motivated team-player with excellent interpersonal skills. Must be able to work well under pressure and manage stakeholder expectations of from each property. University education preferred. Experience with/contacts within UAE/Kenya media marketplace are an asset. Arabic language and written skills is an asset. Marketing and PR agency experience is an asset. Understanding loyalty and customer relationship management. Strong communication skills across variety of platforms and on all levels. Market research capabilities for competitor reviews. Outstanding English skills in written and verbal. Dynamic and confident individual. Good time management and prioritising capabilities. Ability to work under pressure and tight deadlines. Team player with positive attitude. Strong attention to detail and the production of high quality work. Should display personal drive to succeed and achieve. Project management skills. Additional Information Our commitment to Diversity & Inclusion: We are an inclusive company and our ambition is to attract, recruit and promote diverse talent.
