As the Communications specialist for Greater Africa, you will own the comms agenda for Africa, launching external & internal campaigns to inspire, motivate and engage teams across the region. Forge a strong identity for the teams and energise the region to meet our ambitious targets. You will also lead all external communication, from reputation building to product campaigns across digital & offline channels.
This will include writing and issuing press releases, owning our digital strategy, pitching for media interviews, and coordinating media calls. You will monitor media; issue invites to events and coordinate RSVPs and coordinate content creation.
You will also collaborate with a diverse marketing team to organise, create, and publish our monthly e-newsletter and other programs to keep the fire going.
We are looking for a passionate and creative individual who is detail oriented and goal driven.
Key responsibilities
Develop and Implement Effective Communication Strategies:
Inspire, motivate, and engage our team across Africa, amplifying internal messages creatively.
Safeguard and enhance Kerry's reputation with current & potential customers through media engagement & relations.
Collaborate with cross-functional team including HR, sales capability & customer marketing to develop campaigns.
Leverage various channels
(newsletters, intranet, townhalls, social media, etc.) to engage Kerry team (Africa & global).
Monitor, measure & report Kerry's reputation on the continent with customers, suppliers, regulators, and other stakeholders.
Manage Africa GM & GA leadership team's comms calendar (strategy, content & excellent execution), secure media engagements and report.
Brand Management and Reputation Building:
Create, (in collaboration with channel heads) and execute comprehensive plans & content calendars to communicate and generate leads for our value propositions across Greater Africa (revenue driving campaigns).
Collaborate with team, agencies or freelancers where needed to deploy effective external communication campaigns.
Monitor industry trends and adapt communication strategies accordingly.
Support with strategic marketing initiatives in East Africa.
Content Creation and Editing:
Draft compelling content for press releases, social media, and presentations to produce high-quality materials.
Ensure accuracy, clarity, and alignment with our brand voice.
Event Coordination and Public Relations:
Organise and manage public events, press conferences, and media interactions.
Manage media inquiries and requests for interviews or statements.
Provide communication guidance to company leaders and spokespersons
Crisis and Emergency Communications:
Be prepared to handle crisis situations and communicate effectively during emergencies.
Qualifications and skills
Bachelor's degree in communications, Public Relations, Marketing, Advertising, or a related field.
Proven experience (3-5 years) as a Digital Manager, Community Manager, Corporate Communications Specialist, or similar roles.
Strong writing, copy editing, and presentation skills.
Competence with digital & mobile best practice, PR campaigns, media relations, media buying, paid mobile & social media campaigns.
Ability to collaborate across teams and thrive in a dynamic, fast-paced environment.