Main ResponsibilitiesStrategic ExecutionHe/She will be instrumental in implementation of Jacaranda's communications strategy ensuring key stakeholders within national and county governments are well-informed about our maternal and newborn health program progress.With support from Partnership and Program teams, package our content in a compelling way to help us inform and persuade policy makers, including local donors and government partners, about the value of Jacaranda's solutions for improving maternal and neonatal survival.Regularly engages cross-functional teams, influencing and driving the execution of communication strategies in support of Jacaranda's overall strategic priorities.Content DevelopmentProduce a variety of high quality content and compelling stories across multiple platforms, with a focus on using storytelling and data visualization tools to influence decision making and support across our strategic audiences in Kenya.Design and execute communication plans to support various projects across the organization that promote our work in counties.Regularly design and publish content for our website as well as proposing external channels that we can use to drive our engagement across our Kenyan audience.MultimediaOwn and lead our digital execution across the year -driving our engagement across various digital channels that reach our local Kenyan audiences.Contribute and lead all our social media and marketing campaigns throughout the year, ensuring we achieve our set KPIs.Create high quality multimedia content for dissemination across our strategic Kenyan audience.Media Engagement and Event ManagementLead implementation of targeted media publicity, working closely with the Senior Marcomms coordinator to execute an effective and measurable campaign plan.Provide strategic support for media engagement and advocacy efforts, handling media training, interview requests and crafting appropriate responses to media.Producing media kits to effectively communicate Jacaranda's key messages and value proposition to our strategic audiences.Preparing press releases to announce new achievements, project initiatives and county-led events.Develop talking points to support Jacaranda's leadership teams speaking engagement with external audiences.Promote Jacaranda's brand position by supporting in the development and execution of Jacaranda-led events, webinars, conferences and meetings.Internal CommunicationLead in implementation of our internal communication strategy, providing support to the senior marcomms coordinator in developing relevant content pieces, campaign materials, knowledge management and training materials when need be.Provide capacity building and guidance to internal teams around communication processes and brand guideline procedures to promote internal teams to operate more independently.Collaborate cross-functionally with HR, Heads of departments and teams when required to provide strategic communications support.Requirements7+ years of experience in a public relations or communications role.Candidates with working experience with the media in Kenya are strongly favored.Candidates with previous experience within the health sector, non-profit environment, or managing government stakeholders strongly favored.Proven ability/experience with working in fast-paced working environments.Interest and experience in working in multidisciplinary, culturally diverse teams.Skills RequiredExcellent communication, interpersonal and people skills.A motivated self-starter, who can work independently and deliver.Ability to design and implement multimedia and digital content on platforms such as WordPress, MailChimp, and social media channels.Exhibit strong strategic thinking capabilities, with a focus on being solution-oriented to adapt communication strategies and activities based on changing scenarios and partner needs.Exceptional organizational and project management skills: must be able to juggle multiple projects, supporting multiple teams across the organization.Excellent writing skills with the ability to craft content for a diverse range of materials such as technical briefs, non-technical documents, fact sheets, newsletters, press releases, blogs, video and website content.
