???Nellions Moving and Relocations seeks to hire a Marketing and communications Officer who will be responsible for creating, designing and delivering marketing programs towards supporting the growth of the company
Duties and Responsibilities
Development and implementation of Marketing Strategies
Create and execute marketing campaigns that align with organizational goals.
Conduct market research to understand audience needs and preferences.
Manage the organization's online and offline presence, including websites, social media, and print media
Content Creation and Management
Create compelling content including blogs, social media posts, and videos for our platforms LinkedIn, Facebook, Instagram, YouTube, and Tiktok
Oversee the creation of promotional materials and advertisements.
Social Media and Digital Marketing
Design and implement inbound marketing campaigns, including content marketing, SEO, and email campaigns, to attract and convert qualified leads.
Analyze performance metrics and optimize digital marketing strategies
Brand Management
Ensure the organization's brand is consistently represented in all communication channels.
Conduct brand audits and recommend improvements.
Event Management
Organize and promote events such as product launches, conferences, and exhibitions.
Coordinate logistics and ensure successful event execution.
Data Analysis and Reporting
Analyze the effectiveness of marketing and communication efforts.
Prepare reports and provide recommendations to improve future strategies. anniversary celebrations, and client engagement events.
Track, measure, and report on the performance of all digital marketing initiatives using analytics tools.
Make data-driven decisions to optimize campaigns and improve ROI.
Stay up to date with the latest digital marketing trends and tools to continuously enhance our strategy.
Qualifications and Requirements
Bachelor's degree in Marketing and related field.
Minimum of 3 years of hands-on experience in marketing, with a strong emphasis on content on digital marketing.
Proven experience in brand positioning, content creation, and inbound lead generation.
Strong knowledge and practical experience with SEO, SEM, social media marketing, email marketing, and content marketing.
Experience in ATL marketing and event management.
Proficiency with digital marketing tools and platforms such as Google Analytics, HubSpot, and social media management tools.
Excellent communication and storytelling skills.
Ability to work independently and as part of a team, with strong project management skills.