Senior Manager - Marketing (Global, Otx) At Shalina Healthcare

What to expect:
Contribute to AOP process by creating brand plans in-line with the overall marketing strategy and business performance targets.
Ideate and implement creative promotional campaigns to boost brand/ portfolio performance.
Oversee implementation, marketing support and track performance against plan for assigned brands/ portfolio globally by influencing relevant stakeholders.
Support the identification of new products for the relevant therapy area and own the launch of assigned new products against defined measures of success.
Collate, analyze and report markets insights for assigned brand/ products to stakeholders.
Monitor consumer/ customer/ market needs, competition and performance for assigned brands/ portfolio to proactively enable appropriate support from country marketing teams.
Design and supervise product training programs conducted regionally for field force to improve field force effectiveness for assigned brands.
Lead vendor management activities such as managing existing relationships, identifying new vendors, assess bids, negotiations, etc. for marketing campaigns.
Generate insights based on primary/ secondary sales data to present monthly dashboard reports to stakeholders.
Collaborate with other functions such as medical affairs, supply chain, finance, regulatory etc. as needed to create synergy.

Essential qualifications, experience and skills:
Bachelor's degree specializing in Pharmacy/ Life Sciences and Master's degree in Marketing.
12- 15 years' experience within a multi-country, matrix pharmaceutical company, ideally within the OTx environment.
Ability to succeed in a high impact & influence individual contributor role.
Excellent consulting and communication skills, with the ability to influence customers and internal stakeholders.
Strong personal credibility and interpersonal skills with the ability to build trusted relationships with senior business leaders and teams alike.
Strong collaboration skills to partner with functional teams, agency partners and business teams.
Experience of working cross-culturally with diverse colleagues in a complex multi-country, matrix environment is preferred.