Job DescriptionThe major role of the Videographer /Photographer will be to shape the Coral brand while formulating and executing new strategies to acquire new customers in our Market.Key ResponsibilitiesBranding/ ImagingGenerating marketing material (artwork and copy) for new and existing products and servicesComing up with ideas for designs, fonts imageryOverseeing production of adverts, newspapers and magazine advertisements, email campaigns/ marketing, websites, exhibition standsMonitoring consumer reactionsResearching consumer markets, monitoring market trends and identifying potential areas in which to spend marketing funds, based upon consumer needsDevelop and help implement strategies for both new and existing productsInfluence design and branding decisionsUpdating and maintaining the company's websiteOrganizing and executing any events the company wishes to participate inMaking recommendations and supporting the sales team with their marketing messagesPreparing marketing proposals and presentations for clientsCreating appealing artwork for the properties we are marketing to post on our listings, social media and other marketing mediaCreativity and InnovationAssist in the development of sales aids and other marketing material which the team will use as part of the sales processAssist in developing marketing plans and strategiesContent creationComing with new creative marketing ideasStrategically searching for new marketing avenues that will offer value in reaching the company's target marketClient ManagementEnsuring artworks are approved before publishing themKeeping neat records of all marketing activity undertaken including clippings of any print advertisingPublicityPosting properties and marketing them on social mediaUploading and updating post contentUploading property details/post contentAdding appealing photos of property and sharing information with relevant audienceReportingAssisting the marketing team to produce regular progress reports on the marketing plan (monthly, quarterly and annual)Maintaining accurate records of signages employed by the companyProducing reports on feedback and success / failure / improvements to be made to all marketing campaigns including any exhibitions or eventsOtherAssisting or covering for the other members of the marketing team when requiredAny other duties as assigned by manager / directorSkill & ExperienceProven experience as a professional photographer and videographerExcellent technical skills in operating professional photography and videography equipment.Proficiency in photo and video editing software such as Adobe premiere and Photoshop.Excellent communication and interpersonal skills.Ability to work independently and manage multiple projects.
