Job Description
Reporting to the Head of Digital Services, the role holder will be responsible for driving the development, implementation, and revenue growth of Value-Added Services (VAS) by identifying market needs, managing partnerships, and delivering customer-centric solutions aligned with the company's strategic objectives.
Key Responsibilities:
Define and execute the VAS business strategy to enhance customer experience and maximize revenue streams.
Analyze market trends, customer behavior, and competitor activities to identify opportunities for innovative VAS offerings.
Develop, launch, and manage VAS products and services, ensuring timely delivery and high-quality standards.
Work closely with technical teams to ensure smooth integration and operation of services.
Drive revenue and profitability of VAS services by developing monetization strategies and optimizing pricing models.
Monitor performance metrics and implement initiatives to achieve business targets.
Identify and negotiate with third-party vendors and partners for content, technology, and service delivery.
Enhance customer engagement and satisfaction through innovative and user-friendly VAS solutions.
Ensure all VAS products and services comply with regulatory requirements and industry standards.
Lead, mentor, and manage the VAS team to foster a high-performance culture.
Key Qualifications and Skills:
Bachelor's degree in Business Administration, Marketing, Telecommunications, IT, or related fields.
MBA or equivalent postgraduate qualification is a plus.
5–8 years of experience in commercial product management, VAS, telecommunications, digital services, or a related industry.
Proven track record in product development, revenue management, and partnership management.
Strong understanding of VAS ecosystems, mobile technologies, and digital content platforms.
Proficiency in data analysis and business intelligence tools.
Excellent leadership and team management abilities.
Strong negotiation, communication, and presentation skills.
Innovative, customer-focused, and results-driven mindset.