Are you passionate about building meaningful relationships and fostering engagement within a dynamic
community? We are seeking a Membership Officer to drive our efforts in expanding and strengthening our
membership base. We invite you to join us in making a difference!
Job Purpose
The Membership Officer will be responsible for overseeing and coordinating membership programs by expanding and strengthening the organization's membership base through innovative campaigns for recruiting, retaining, and engaging members. This includes developing and executing strategies to attract and retain members, organizing outreach activities, improving member satisfaction, facilitating renewals, and building strong stakeholder relationships.
Key Responsibilities for this role will include:
Membership Recruitment, Retention, and Management
Process and manage membership applications and renewals efficiently and accurately.
Design and execute campaigns to recruit new members across various categories.
Develop strategies to retain members through follow-ups and engagement initiatives.
Maintain an accurate and secure membership database.
Generate monthly reports on membership trends and statistics.
Organizing outreach events, managing member queries, and utilizing social media for recruitment
Identify lapsed members and develop targeted campaigns to re-engage them, including personalized communications, special offers, and tailored incentives.
Partnership and Membership Engagement
Communicate regularly with members via newsletters and personalized updates.
Collaborate with the communications team to create marketing materials.
Collect member feedback to address concerns and improve services.
Plan and organize member events such as workshops and networking sessions.
Represent the organization at forums and meetings to promote membership.
Work with teams to design campaigns targeting new members.
Build and maintain relationships with stakeholders to support membership programs.
Assist in budgeting and resource mobilization for membership activities.
Develop newsletters, social media content, and other promotional materials.
Prepare detailed monthly reports on memberships, donors, and partners.
Personal Specifications Requirements
Essential Skills and Competencies
Strong interpersonal, communication, and organizational skills.
Proficiency in database management and CRM tools.
Proven ability to plan and execute marketing campaigns.
Strong research capabilities and analytical skills for reporting and trend analysis.
Creative problem-solving and conflict resolution abilities.
Ability to organize and participate in events, workshops, and public engagements.
Desirable Skills
Strong interest and understanding of wildlife and environmental conservation issues and initiatives.
Graphic design or content creation skills for promotional materials.
Experience in resource mobilization and donor engagement.
Experienced in CRM tools
Professional and Academic Requirements
A Higher/ Advanced diploma in Marketing, Sales, Communications, Public Relations or a related field.
Minimum of 4 years of experience in membership recruitment, engagement, or a related role.
Possesses strong abilities in teamwork, negotiation, communication, and diplomacy, with the capacity to engage courteously and effectively with individuals at all levels within a multicultural and multidisciplinary environment, including external stakeholders
Experience in planning and executing events, campaigns, or public engagements.
Strong understanding and experience in proposal writing , fundraising, and resource mobilizations
Strong understanding of the membership lifecycle and retention strategies.
Willingness to travel and work flexible hours when required.
Wildlife Clubs of Kenya is an equal opportunity employer and encourages applications from all qualified individuals