Working closely with the Communications Director, this role is pivotal in helping drive the communications and engagement strategy. The position holder will be assisting in the management of the organization's reputation which safeguards the organization's integrity and image. The position holder will be successful at creating high-quality communications materials to maximize impact, learning, and knowledge of our programs. The person will be responsible for maintaining our digital archives and supporting the Director, Communications in content creation, events, and campaigns. This position reports directly to the Communications Director.
What You Will Do
Support the development and distribution of publications, press releases, website content, photographs, videos, partnership marketing resources/materials, and other strategic and targeted communications as required to communicate Bridge Kenya and Uganda's mission and impact.
Support the development and implementation of internal and external brand and communication strategies that align with the organization's mission and audience needs as well as align it to progressive changes if any.
Provide support and participate in campaign activities directly handled by the communications team.
Keeping Bridge images and video libraries updated.
Support the Communications Director in compelling positioning and developing marketing collaterals.
Support the maintenance of social media platforms (Facebook, LinkedIn, and WhatsApp); by generation and posting of content on the sites to increase visibility and foster positive engagement; Support the design and implementation of strategies to increase the number of followers at each site and website management.
Collect and document success stories, best practices, and impact stories from the field to share with donors and external audiences.
Support events in Kenya and Uganda by preparing communication materials and documenting events through photography and videography for promotional use.
In collaboration with the technical leads, initiate or accompany field visits to collect quality photos, quotes, and materials suitable for success stories and use in the communications work.
Ensure all communications materials are aligned with Bridge Kenya and Uganda brand guidelines, maintaining consistency across all platforms.
Monitor media alerts and relevant publications.
Create timely reports for all communication campaigns.
What You Should Have
A Degree in Communications or any other related field.
Proven ability to produce compelling material and stories for external audiences.
Proven ability to collate, produce, and edit multimedia content.
An awareness of the media and political landscape both locally and nationally.
Well-developed written and verbal communication skills to deal effectively, efficiently, and appropriately with internal and external stakeholders including the media.
Ability to successfully influence and negotiate with individuals and achieve objectives through excellent relationships.
Experience of collecting data from various sources, and ability to analyze and present findings clearly for internal and external communications including for press releases.
Proven ability to prioritize and organize own workload effectively and efficiently and meet deadlines.
Well-developed ability to work well with others as part of a team, provide support as required, and build and maintain effective working relationships.
Understanding and experience in using digital media and social media channels.
Membership of PRSK is an added advantage.