Seo Specialist At Crystal Recruit

Key Responsibilities
Develop optimization strategies that increase the company's search engine results rankings
Amplify opportunistic key words based on current industry trends
Research SEO keywords to use throughout the company's website and marketing materials
Monitor daily performance metrics to understand SEO strategy performance
Efficiently communicate with other marketing professionals to align SEO goals
Collaborate with others within the marketing department to manage SEO strategy
Write compelling and high-quality website content, including blog posts and page descriptions
Update content and website links for maximum optimization and search engine rankings
Pay Per Click knowledge - keyword planner and strong negative keyword strategies
Help analyze, manage, and alter project schedules to optimize audience reach with PPC

Job specifications
A Bachelor's degree in a Marketing related field
3 years of experience in successfully developing and executing SEO campaigns
Professional Certification in Marketing from a recognized Institution
Understanding of search engine algorithms and ranking methods
Experience with SEO industry programs, such as Google Analytics or Adobe Analytics
Knowledge of keyword research and data mining tools
Able to complete competitive analysis of other companies within the industry
Excellent written and verbal communication skills (email, phone, etc.)
Comfortable analyzing high volumes of data daily
Familiarity with content management systems
Experience with other aspects of marketing, such as customer growth and promotion, is a plus