Position Summary
The Business Development Manager (BDM) – SACCO's will be responsible for developing, managing, and expanding business relationships with cooperatives across Kenya. The role involves identifying and pursuing new business opportunities, managing existing cooperative clients, and working closely with internal stakeholders to ensure that products and services meet the needs of cooperatives. The BDM will play a critical role in growing the company's market share in cooperative insurance solutions and driving the overall business development strategy for the Business development Department.
Key Responsibilities
Business Development & Growth
Develop and implement strategies to grow KUSCCO Mutual Assurance's market share within the cooperative sector.
Identify and pursue new business opportunities with cooperatives, focusing on Sacco Assurance, Group Credit, and other insurance products tailored for cooperatives.
Build and maintain strong relationships with key decision-makers in cooperative organizations.
Work with the distribution team to develop innovative product offerings that meet the specific needs of cooperatives.
Client Relationship Management
Maintain ongoing relationships with existing cooperative clients to ensure high levels of customer satisfaction and loyalty.
Conduct regular client visits to assess their insurance needs and provide solutions that align with their requirements.
Ensure timely resolution of client issues and complaints by working with internal teams.
Sales & Marketing
Collaborate with the marketing department to develop and execute marketing campaigns targeting cooperatives.
Represent KUSCCO Mutual Assurance at cooperative-related events, conferences, and trade fairs.
Develop proposals, presentations, and pitches to prospective clients in the cooperative sector.
Monitor sales performance and prepare reports detailing business development activities and outcomes.
Product Development & Innovation
Work closely with the underwriting and product development teams to design insurance products that cater to cooperatives' needs.
Provide market intelligence and feedback on emerging trends within the cooperative sector to guide product development and refinement.
Team Leadership & Development
Lead and mentor the Business Development Officers (BDOs) within the Cooperatives Department to ensure they meet their sales targets.
Provide ongoing training and development to the team to improve their understanding of the cooperative sector and sales techniques.
Reporting & Performance Tracking
Prepare regular reports on business development activities, including sales performance, client acquisition, and market trends.
Track performance against set targets and take corrective action where necessary.
Minimum Qualifications & Experience
Bachelor's degree in Cooperatives, Insurance, Marketing, Business Administration or any other relevant field. A Master's degree in Cooperatives, Marketing, Business Administration or any other relevant field will be an added advantage.
Professional qualification (ACII, FLMI ,AIIK) or CIM
Minimum of ten (10) years' relevant experience
Proficient in Microsoft office suite
Strong people engagement and influencing skills with the ability to build relationships, communicate, present, negotiate and resolve conflicts